The Seminole Tribe, owners and operators of the Hard Rock international resort empire, topped off a $1.5-billion, 450-foot guitar-shaped hotel tower in Hollywood, Florida, Monday with a beam flying three flags. Tribal, the State of Florida and U.S. flags billowed in the wind. The momentous event heralds Seminole vision, sovereignty and resilience, tribal leaders said.
The tribe anticipates a grand opening of its flagship property, Seminole Hard Rock Hotel & Casino Hollywood in fall 2019. The debut comes well in advance of the Super Bowl LIV at the nearby Hard Rock Stadium in February 2020.
The Seminole Hard Rock impact on South Florida alone is millions of dollars, announced James Allen, chairman of Hard Rock International.
“There is no other brand — none, zero in hospitality — that has a presence in 75 countries around the world,” Allen told the Sun Sentinel. “But at the same time, it’s the history of the tribe and its culture and sovereignty.”
The existing Seminole Hard Rock in Hollywood opened its doors in 2004, and the tribe embarked on a facelift and expansion in 2016. The hotel tower will feature 806 additional guestrooms and suites divided between the main tower (638) and a nearby seven-story tower (168 rooms) overlooking the 13.5-acre pool resort complex dubbed the “Bora Bora Experience,” with private villas surrounded by pools and waterfalls.
The Seminole Hard Rock Hollywood will offer a total of 1,264 hotel rooms upon completion. The gaming floor will grow with 178 table games, including blackjack and baccarat, as well as 3,267 slot machines.
“Today is an exceptional day,” Allen said of the Monday event. “A vision has truly become a reality as we place this final beam atop this iconic landmark. I thank everyone involved in this project, from the designers and engineers to the day-to-day laborers that are showing the world what the Seminole Tribe and the Hard Rock brand are truly about, unconquered vision, unparalleled service and unlimited future.”
Other recent Hard Rock achievements include a June 28 opening of Hard Rock International’s $500 million Hard Rock Hotel & Casino Atlantic City, in place of the defunct Trump Taj Mahal that shuttered in 2016.